Creation and development of a branding guide for BFC and its ten business units. Researched and gathered brand information to demonstrate the look, feel and standards for each company.
Design and production following existing Kenmore branding guidelines of multiple sales kit materials for in-store use.
Design and production of 20 page catalog and promotional direct mail pieces.
Design and layout using existing branding guidelines. Creation of brand consistent illustrations representing the subject matter.
Design of a customer facing flyer for a retail client highlighting appliance warranty coverages. Client requested imagery featuring major home…